Channels
Platform Performance
Cross-platform efficiency, conversion and quality scores.
Best ROAS
Programmatic
5.74x
Best CPA
TikTok
AED 76
Highest Volume
Google Search
3,740 sales
Most Wastage
Google Display
1.61x ROAS
Comparison
All platforms, normalized
Google Search · detail
Key delivery & efficiency metrics
Spend
AED 532.0K
Revenue
AED 2.48M
ROAS
4.66x
CPA
AED 142
Sales
3,740
CTR
4.60%
Impressions
12.4M
Clicks
284K
CPC
AED 1.87
Reach
8.2M
Frequency
3.2
Quality / Relevance
8.4 / 10